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MFN FIELD NOTES • SEP 12

1.2M, 638K, 412K — HBCU Football’s TV Audience Is Telling a Bigger Story

Three early-season HBCU football broadcasts produced audience numbers worth paying attention to: 1.2 million for the MEAC/SWAC Challenge, 638,000 for the Labor Day Classic and 412,000 for the Orange Blossom Classic. The bigger story is what those numbers say about scheduling, distribution and the value of giving HBCU football better national windows.

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